German Design Award 2017

Looking for a winner? The giroflex 313 is one.


The German Design Council has made its selection: The giroflex 313 office swivel chair is to receive the German Design Award 2017 and will be embellished with the title of “Winner”. Of the approximately 2000 applications, just a few select products receive this award in the Excellent Product Design category. The giroflex 313, which was designed by Paolo Fancelli, impressed in terms of design, function, sustainability, ergonomics and style.

German Design Council bestows the German Design Award
The German Design Council aims to discover unique design trends, to present them and to distinguish them with the German Design Award. The award-winning submissions from product and communication design are all pioneering in their own way in the international design landscape and stand out for their design quality. The awards are based on a jury decision. The members of the jury evaluate the products based on specific criteria (ergonomics, overall design, functionality, manufacturing quality, etc.). The giroflex 313 has impressed and is being named “Winner” in the Excellent Product Design category. 

The giroflex 313
The giroflex 313 is “the chair to share”. It plays out its strengths wherever workstations are shared. That is because “the new way of working” demands innovative seating solutions. This swivel chair from Giroflex therefore fits perfectly into the modern world of work. The patented balance-move system ensures that the chair automatically adjusts to the body weight of the user and provides optimum support. The focus is on active working. The moment you stand up, sit down, lean forward or back – the giroflex 313 supports the natural process and detects each movement of its user perfectly. The only thing that you need to set manually is the height of the chair. The well-known Swiss industrial designer Paolo Fancelli created a stylish dress to suit the sophisticated technology: a highlight in every room, also at home. The large selection of cover materials and colours ensure that the giroflex 313 fits perfectly into all room settings. The Cradle-to-Cradle certificate is a guarantee of the highest environmental standards. The giroflex 313 swivel chair also received the Red Dot Design Award in 2015.

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